The Chef Behind the Most Unique Japanese Kit Kat Flavors
Tanner Schroeder
In Japan, Kit Kats are more than just a simple chocolate bar. They’re a cultural touchstone. What started out as a modest milk chocolate wafer has transformed into a confectionary juggernaut with over 400 unique flavors.
Thanks to this video, our eyes have been opened to the wonderful world of Japanese Kit Kat creation. You see, Kit Kat has been around in Japan since 1973, and it’s always been quite popular here.
In fact, today, Kit Kat is Japan’s number one chocolate brand. Now, you’ll be able to find all sorts of Kit Kat flavors in Japan that you won’t be able to find anywhere else.
There’s even a variety of regional Kit Kat flavors within Japan itself. From Melon up in Hokkaido to Purple Sweet Potato down south in Kyushu, there’s always a unique Kit Kat to try. How could one brand of chocolate possibly come up with so many variations?
Accomplished Pastry Chef Yasumasa Takagi is the man that makes it happen.
When Chef Takagi first got involved with the Kit Kat brand, there was only the milk chocolate variety. That was only the beginning. The first flavor to diverge from the basics was passionfruit, or “Passionate Passion Fruit”, as Takagi calls it. From there, the floodgates were opened and Kit Kats would never be the same again in the land of the rising sun.
Some of the most popular flavors include white chocolate, dark chocolate, rum raisin, matcha green tea, strawberry cheesecake and even sake kit kats! Chef Takagi himself has been responsible for over 50 of Kit Kats most successful and celebrated flavors in Japan.
But do we really need 400 different flavors of Kit Kat bars? According to Chef Takagi, yes we do.
The reason? Well, what other reason is there to create candy? Happiness, of course.
“Ultimately, I want to make people feel happy, moved and surprised,” says Takagi. “Unless there’s a wide variety of Kit Kats, it’s not possible for a wide range of people to be happy.”
That’s more than enough reason for us. Keep those wonderfully unique Kit Kats coming, Chef Takagi!
Related articles
TokyoTreat’s Ultimate Gift Guide: Shop Holiday Gift Sets for Every Loved One!
The holiday season is here, and it’s time to find the perfect presents for everyone on your list with TokyoTreat MiniMart!
Slice of Life Anime & Manga: What Is It, Exactly?
Slice-of-life anime takes you to a world where everyday life’s most exciting adventures happen! These shows feature relatable characters and heartwarming stories that help you see the beauty in ordinary moments. They remind us that sometimes, the most straightforward experiences can be the most memorable and unique! What is a slice-of-life anime and manga? Slice-of-life...
Slice of Japan: 24 Days of Adventure Advent Calendar!
With the Slice of Japan: 24 Days of Adventure Advent Calendar, you’ll join Haruto and Mai on an exciting journey across Tokyo, filled with amazing snacks & delightful surprises.
Holiday Gift Guide: TokyoTreat’s Best Gifts of 2023!
Do you need to expand your holiday shopping list? Look no further than TokyoTreat’s 2023 holiday gift guide!
Taiyaki Time: Discovering the Best Five Spots in Japan!
In Japan, there are a lot of desserts to try! One of the most popular desserts is hard to miss, a fish-shaped dessert, taiyaki!
Japanese Chocolates: The Best 5 Truffle Flavors!
Japanese chocolates are treasured worldwide! They’re less sweet than other types of chocolate, and it usually has unusual ingredients like green tea and yuzu (Japanese citrus fruit)!