Kicking off your 2022 with a sweet and rich boost! Only available outside of Japan officially through TokyoTreat, our team collabed with Nestle Japan to bring you this Café Au Lait KitKat that you won’t find anywhere else! 

New Year’s in Japan is all about getting cozy at home - and this KitKat will be the perfect partner. Crispy cream filled wafers are wrapped in creamy milky coffee-flavored chocolate, sure to satisfy any sweet tooth’s coffee craving. 

May Contain Traces Of: Eggs, Almonds, Sesame

Spend your New Year’s rolling around under the kotatsu (a handy heated table) and snacking out on Fuwatto Edamame Crackers!

Made with rice from Niigata, thought to be the best rice in Japan, these light and crunchy rice crackers have an addictively salty flavor so you won’t be able to stop munching! 

Common Allergens: Shrimp, Dairy, Soy, Gelatin

May Contain Traces Of: Crab, Wheat, Egg, Peanuts

Setting goals is something we all do at the start of the year. In Japan we write them on ema (small wooden tablets) at shrines. Our goal is to eat more chocolate!

Enter Pocky Winter Chocolate! On top of a crunchy pretzel you’ll find generously coated rich chocolate with cocoa powder sprinkled on top! A chocoholic’s dream!   

Swimming onto the scene this new year is Tai Arare! 

With a major focus on Japanese flavors like soy sauce and mirin, these mini sea bream shaped snacks are here to give you a taste of the authentic flavors enjoyed at this important time! 

May Contain Traces Of: Egg, Dairy, Shrimp

Since supermarkets are often closed for a few days over the new year period, senbei (rice crackers) are a super popular snack! They’re easy to eat and loved by all.

We’re bringing you a little bit of senbei goodness this month! Make sure to generously apply the senbei sauce to get a flavorful punch!

May Contain Traces Of: Gelatin, Cashew, Sesame, Shrimp, Egg, Peanuts, Citrus, Walnuts, Soy, Peach

We caught a couple of lucky taiyaki to share with you this month! Inside the light and spongy batter shaped like the much loved tai (sea bream), you’ll find a creamy custard pairing! Share it with someone special!

Common Allergens: Wheat, Eggs, Dairy, Soy

Time to add some glam to your new year (and it’s tasty too)! You can make your own super cute jewel jelly with this awesome DIY kit! Here’s how to make it:

Open the pack and separate the small, rectangular tray from the jewel shaped mold by cutting it.

Fill the tray with water to the upper water line, add in the pink sachet and stir well. Pour into the mold.

Fill the tray with water to the lower water line, add in the yellow sachet and stir well. Pour into the mold.

Finally mix both in the mold well and place in the fridge for 10 mins. Then enjoy!

Spending time with friends and family is what the new year period is all about! Why not give them a fun shock?

1 of these pieces of cider gum has a sour surprise! Who will get it? Nobody knows! Are you and your friends brave enough to try?

Start 2022 with plenty of power! This Japanese energy drink’s can takes inspiration from Kabuki theater actors, known for their powerful and energetic performances.

Mega Pachi balances tasty flavor and energy-giving ingredients to give you a refreshing boost on cold winter days.

Other: Contains 130 mg of Caffeine and 300 mg of Arginine. Please drink with caution. Those sensitive to caffeine, children and expectant or nursing mothers should refrain from drinking.

Beloved by children and adults alike for generations, ramune candy is just what you need for a light boost! 

Just like its namesake soda, these sweet and refreshing mini candy bites with fizz and melt in your mouth!

Nothing warms both your hands and your heart quite like tonkotsu ramen on a cold day! Using vegetarian friendly ingredients to replicate the authentic flavors of tonkotsu ramen, Mr. Tanuki gives his soup and noodles a spicy twist!

①Open up the cup and pour the included soup base packet onto the ramen.

②Pour hot water into the cup up to the line on the inside in the cup.

Optional: Add additional toppings like veggies or pork to really make it a meal!

Mr. Tanuki's Spicy Tonkotsu Flavor Cup Ramen

The New Year’s diet can wait when you’ve got Cabbage Taro to snack on! 

These mini corn puffs have a sweet and sour sauce flavor that has cemented them as a favorite snack in Japanese culture for decades.

When you’ve got a bit of money left over from Holiday gifts, make sure to make a stop at the Dagashi shop and stock up on Umaibō! The classic corn snack is coming to you in a fan favorite flavor, Tonkatsu with a savory sauce twist!

Common Allergies: Wheat, Dairy, Soy, Fish

Feel like doing some star gazing in 2022? Our eyes are firmly locked on our star shaped Shimi Choco Stick! The light and crunchy choco corn snack will have you munching all night long!

Closing out our new years celebration - it’s time to end on a crunch! Fried Japanese snacks are dipped in a caramel sauce and combined with peanuts for a crunchy New Year’s flavor explosion set to start 2022 with a bang!

It’s pretty chilly out here in Tokyo! But a cold January calls for tasty ramen! Snap a pic with you and your box while you enjoy your Mr. Tanuki's Spicy Tonkotsu Flavor Cup Ramen!

Then upload it to social media with the #tokyotreat and #tokyotreat2022 hashtags. If you do this by February 10th 2022, you could score cute Mochi Shiba prizes!

All winners will be announced on talk.japanhaul.com! If you win - make sure to claim your prize via the community forum before February 28th, 2022 (ask an admin if you need help)!

New Years is one of the biggest events in Japan - and you're invited to our New Year's celebration. Experience the most awesome snacks from Japan and bring in the new year with Japanese TokyoTreat x Nestle Japan limited editon KitKats, Pocky and so much more!

Experience New Year in Japan with awesome Japanese snacks with plenty of New Year celebration vibes - from a Nestle Japan collab Japanese KitKat, Pocky and more!

Did you know: New Year’s in Japan is pretty quiet! After your first visit to the shrine of the year for some good luck (known as Hatsumōde), it’s all about staying home, chilling out under the kotatsu (a handy heated table) and of course - snacking out!

Happy New Year From Tokyo!

We’ve got you covered on the Japanese snack front! From ramen, taiyaki (a lucky snack during special occasions) to a TokyoTreat x Nestle Japan limited edition KitKat party pack - you’re in for a tasty 2022! Come and experience Japanese New Year with us!

2022 Tokyo Snack Revolution

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