All TopicsNewsCultureJapanese Snacks & CandyFood & DrinkTravelEntertainmentMember Spotlight
TokyoTreat Japanese Snacks BlogHello Kitty Gives Japanese Chain Restaurant Yoshinoya A Limited Time Kawaii Makeover

Hello Kitty Gives Japanese Chain Restaurant Yoshinoya A Limited Time Kawaii Makeover

Marie MooreMarie Moore
Published Time
Posted on 
July 25, 2018

Japan is on a roll recently with its cute character cafes like the Card Captor Sakura Cafe and the Cinnamonroll Cafe opening later this week and this Friday Japanese restaurant chain Yoshinoya is getting its own cute makeover thanks to Hello Kitty. Yoshinoya is known predominantly for its gyudon beef bowl, which consists of Japanese beef marinated in a tasty sweet savory sauce with caramelised onions sitting on a bed of fluffy rice, and is a must try for any Japanese snack lover or foodie as well as being a favourite here at TokyoTreat!

Now why the kawaii makeover from Hello Kitty you might ask? As delicious as gyudon is, due to the get in, eat, get out nature of chain restaurants like Yoshinoya, their clientele are mainly male and/or salarymen, and they've received a lot of feedback from female customers saying "I want to go to Yoshinoya… but it's difficult to enter (such a male dominated space.)" So to combat this, Yoshinoya have come up with the solution of collaborating with the kawaii character queen Hello Kitty herself! Now lets take a look at what this collab has to offer~

There are some very special limited edition goods up for grabs. 200 customers have the chance of winning a set of multi use bowls, whilst another 500 customers have the chance of winning the lunch thermos both pictured above. The designs are simple but cute and perfect for everyday use, and due to the limited nature of the items I'm sure we'll see them popping up on auction sites for a lot of money after the collaboration is over.

Customers also have a chance of getting their hands on this very special Hello Kitty gyudon bowl which mixes traditional Japanese aesthetic with Hello Kitty for a super adorable yet cool design. And customers who spend over 1500 Japanese yen ($15) on Yoshinoya's webstore will also receive a free limited edition Yoshinoya x Hello Kitty lunch cloth to wrap their cute homemade bento boxes in!

So what's offered in the actual stores taking part in the collab? A special Hello Kitty menu which consists of one item, Hello Kitty gyudon, which includes gyudon in the cute multi set bowl (of which you don't get to keep sadly!), a side of pickled burdock root (gobou) or potato salad, and a Hello Kitty place mat you do get to keep! Customers will also receive a free Hello Kitty coaster (2 designs available) with their order. And finally there will be Hello Kitty photo ops inside the store.

As for the actual locations of the stores, again it's very limited and only two stores will be taking part in the whole of Japan. Yes, you read that right. Two stores out of the thousands of Yoshinoya locations across Japan!! The two lucky stores are in Ebisu, Tokyo and the other in Matsudo City in Chiba (only a short train ride from Tokyo!) which is too bad for the rest of Japan. The collaboration will only last 3 days in each store, the Ebisu location running from Friday the 27th of July until Sunday the 29th, and the Matsudo location running from Friday August the 3rd until Sunday the 5th. Again due to the limited nature of this collaboration it's bound to be a massive hit and you can expect queues to get in, so if you do intend to go then please plan accordingly!

You can find out more information about the collab on the Yoshinoya x Hello Kitty website here.

What do you think about this collaboration? Would you like to eat here? What kind of collab would you like to see next? Let us know in the comments!

Keep up with all fun foodie news coming out from Japan by following us on FacebookInstagram, and Twitter!

Want to get a FREE Japanese candy box? Check out how to get one here!

Enjoy Delicious Japanese Candy And Snacks Every Month!

Enjoy Delicious Japanese Candy And Snacks Every Month!

Starting from $32.50 USD

Get TokyoTreat

Author avatar
Marie Moore

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Articles

Mt Fuji Japan with cherry blossoms.

Mt Fuji Japan: The Ultimate Adventure to Have!

Mt Fuji Japan is one of the best sites to visit in Japan! So let’s take a closer look at what this iconic mountain offers!

February 10, 2024
A Japanese fireworks festival near Rainbow Bridge in Tokyo.

Japanese Fireworks: Unlimited Summer Fun!

Japanese fireworks festivals are just one of the many events you can enjoy during the summer! Here are all the events you can do when the weather gets warm!

February 07, 2024
A bunch of winter flowers that grow in the winter besides cherry blossoms.

Besides Cherry Blossoms, What Other Flowers Bloom in Winter?

Cherry blossoms don’t only bloom in spring, they also bloom in the winter! Here are some winter flowers besides spring cherry blossoms that grow!

February 01, 2024
A large tree of cherry blossoms that will help people spot the difference between them and other flowers.

Spot the Difference: Are They Cherry Blossoms?

Let’s learn about the different types of spring flowers in Japan! How can you spot the difference between cherry, plum, and peach blossoms?

January 31, 2024
Two people on a date. The Japanese word for "lover" is "koibito".

Koibito and More: What Do These Japanese Love Words Mean?

What do you call the person you’re dating? How do you say “I love you”? So here’s a quick Japanese language guide for this Valentine’s season!

January 12, 2024
A woman in a kimono pouring tea for a Japanese tea ceremony.

Japanese Tea Ceremony: The Ultimate Guide!

The Japanese tea ceremony, “sado” or “chanoyu”, goes beyond just making and drinking tea. It’s like a beautiful expression of art, etiquette, and philosophy.

December 28, 2023
PricingBeginner’s Guide to TokyoTreatUpcoming BoxPast boxes
Support & Information
FAQContactHelp CenterBlog

Be a TokyoTreat Insider!

Join our newsletter and receive tasty news and deals!

AnIchigo Logobrand.
Copyright © 2024 TokyoTreat™. All Rights Reserved.
Accepted Payments
Visa payment availableMastercard payment availableAmerican Express payment availableDiscover payment availablePayPal payment available