Isekai anime has quickly become one of the most recognizable trends in modern Japanese animation. These stories usually start with an ordinary character who is suddenly transported to another world. It might happen through a flash of light, a strange shrine visit during an eclipse, or the classic intervention of truck-kun.
Once there, they encounter realms filled with magic, fantasy, and adventure. Sometimes these worlds resemble video games or fairy tales; other times, they exist as parallel realities to our own. Loved by longtime fans and newcomers, isekai has become one of anime’s most significant and enduring genres.
The concept of isekai as a narrative device has roots in classical Japanese folktales. Many classic Japanese tales feature demons, gods, and spirits interacting with humans. But the story “Urashima Taro” is seen as the first of its kind.

It tells of how a simple man named Urashima Taro saves a sea turtle, who is rewarded by being granted access to a magical undersea kingdom. Many other tales follow this model, but it is commonly attributed to Urashima Taro as the first in Japanese literature.
Today, the isekai genre is massively popular, with video games, manga, and anime all offering stories of regular people traveling to worlds of magic. Though the genre kicked off in anime during the 1980s and early 90s, it has achieved unprecedented success in the past fifteen years. Here are three anime that exemplify the isekai genre and that act as the perfect gateway for new viewers.
One day, several schools gathered at Tokyo Tower for class trips. Three girls—Hikaru, Fuu, and Umi—were in the crowd. Suddenly, they saw a blinding flash of light. They also heard a faint voice of a young girl begging them to save her world.

Regaining their senses, the three girls were transported to the world of Cephiro. Hikaru, Fuu, and Umi learned that they were the chosen Magic Knights of legend who would save the captured princess and defeat the evil being Zagato.
Magic Knight Rayearth is a quintessential manga and anime series. It’s fun, funny, and full of colorful characters, all wrapped up in a land of powerful magic and super-imposing monsters. The series constantly makes self-aware jokes about its similarity to a video game, but its easy accessibility and familiar tropes are its biggest strengths. Gorgeous art, classic narrative, and likable characters make Magic Knight Rayearth a CLAMP staple.
Everyone who is anyone plays The World, the massively multiplayer online role-playing game. What makes The World so unique is that it utilizes an advanced VR headset device to ensure players experience the ultimate immersion in the game. But when players suddenly begin to fall into comas while playing The World, it falls on a select few players to uncover the horrible truth lurking at the center of The World.

.Hack (pronounced as “dot hack”) can be very intimidating for new fans, considering that it spans video games, anime, manga, and books, but it’s a pretty easy series to understand. So many different characters exist alongside one another in different media that the story is like a giant patchwork quilt. For those willing to dive, isekai doesn’t get much better than .Hack.
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Life was pretty standard for 15-year-old Kagome until she got pulled into a well by a demon and sent hundreds of years into the past. Realizing that she’s become trapped in a world of magic, monsters, and danger, Kagome befriends the haughty but courageous warrior, Inuyasha. What initially started as a quest for Kagome to return to her time morphs into a life full of countless adventures, friendships, and perils.

The fan favorite anime of the early 2000s, Inuyasha, was massive during its peak. With multiple video games and more merch than an otaku can shake their Pocky at, Inuyasha was super popular for a good reason: it’s an enjoyable anime. It may not be the deepest or most complex, but for those looking for an easy and fun action-adventure romp, Inuyasha is the perfect anime to binge.
The isekai genre is a continuation of folklore since antiquity. People worldwide share tales of ordinary people experiencing fantastic adventures of magic and excitement. The idea of the average person being whisked away from our boring, plain old world for one of sorcery and spells can be found in literature, video games, comic books, and more.
Isekai takes those classic trends and puts a pointedly Japanese spin on the established genre. Everyone, from schoolchildren to teenagers, from salary men to slackers, has been thrust into the adventure of a lifetime.

These stories appeal to us because even today, people dream of visiting distant lands and escaping from the doldrums of their lives. Some stories may be more serious than others, and some may be very silly, but isekai offers a universal tale of fantastic escape that speaks to the child in all of us. What is your favorite isekai series? Why do you love them so much? Please let us know in the comments below! We’d love to hear why you love them!
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