Latest Blogs

From June 30th 2021, Starbucks Japan is running a truly awesome campaign – the Jimoto Frappuccino campaign! ‘What is the Jimoto Frappuccino campaign?’, we hear you asking. Starbucks Japan is famous for its constantly rotating selections of special-edition Frappuccinos, often only available for a short period of time – much like the TokyoTreat monthly Japanese...

How many limited edition Frappuccinos are available in your local Starbucks right now? One or two, right? We look forward to the monthly rotating choices of Frappuccinos all over the world, much like we look forward to the monthly Japanese snacks coming in a TokyoTreat box! But Starbucks Japan took it to the next level!...

Pocky is one of the most well-known Japanese snacks in the world. It’s a biscuit stick snack with a flavor coating on the outside. Produced by Ezaki Glico company, Pocky are chocolate-covered biscuit sticks. In Japan they can typically be found in convenience and grocery stores. Other Pocky flavors include matcha, strawberry, almond and many...

While Starbucks is a Seattle treasure, the coffee powerhouse has been beloved in Japan since it first set up shop 25 years ago. While at first they kept it simple, the chain soon took advantage of the Japanese obsession with seasonality and exclusivity. Nowadays, it’s not unusual for Starbucks to release new latte and Frappuccino...

From the summery sight of bright green matcha ice cream topping a crunchy cone to the bite-sized bliss of Japanese convenience store favorites like Pino, the list of exciting ice cream flavors and textures on offer in Japan is seemingly endless. Not only does ice cream in Japan come in a variety of forms and...

In Japan, chiffon is one of the most popular kinds of cake, so when people think of chocolate cake here, they’re probably thinking of chocolate chiffon cake. Chiffon cake is like an extremely light sponge cake, but with less bounce and more of an airy texture. Recently, this delicate Japanese chocolate chiffon cake has gone...

TokyoTreat June 2021 Reviewer Contest Winners Announced!（＾ｖ＾） Hey TokyoTreat Fam! How’s everyone doing these days? We sincerely hope you’re having a nice summer! Anyway, we’re here to announce the Reviewer Contest winners, so without further ado, let’s find out: Nina V Amber T Cecilia D Mark R Mark R Congratulations to all of the winners!...

Japanese snacks taste even better when you wash them down with one of Japan’s most iconic drinks – Ramune! Sometimes it is known as marble soda, due to the glass marble in the neck of the bottle that acts as a stopper. But this Japanese lemonade is something special. Not only is it fun to...

Japan produces all kinds of delicious chocolate sweets from Pocky to Japanese Kit Kats. If you love Japanese chocolate, it’s useful to know how to say the word. So, how do you say chocolate in Japanese? Chocolate in Japanese is pronounced: “chyo-ko-rey-toe”. The word, like most foreign loan words in Japanese, is written using the...

Some questions have plagued the human race since the beginning of time. What is the meaning of life? What is the secret to a long life? What’s coming in next month’s Japanese snack subscription box TokyoTreat? But of all of these key questions, none are more important than what ramune flavor would I be if...

Ramune, the classic Japanese lemonade that has been loved by Japanese people of all ages for over a century, is no stranger to experimentation! Thanks to the charm of the drink's famous Codd Neck Bottle with glass marble design, the Japanese soda was able to differentiate itself and it quickly grew in popularity. This gave...

The beloved bento! A nutritious and delicious short-cut when you are really running short on time to prepare a fully balanced meal to take on the go. Bento boxes are very easily available in Japanese grocery stores and Japanese convenience stores, but not so much elsewhere in the world. Bentos are normally planned and made...