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Believe it or not, despite the massive multinational success of Sonic the Hedgehog, Super Monkey Ball, Like a Dragon, and many other major video game franchises, Sega only has one dedicated merchandise store. But now, for the first time, Sega has officially launched its first dedicated store, Sega Shop, in Shanghai!

For people in the US, a convenience store is a quick stop for chips, some soda, and maybe a candy bar; in Japan, a konbini, like Lawson, for example, can become a part of everyday life. Today, we’ll dive into all the cool things konbinis offers customers!

Imagine if your favorite anime, game, or snack secretly made Japan more influential. Sounds wild, right? That’s what Japan’s been doing, and they call it the “Cool Japan” strategy. It’s a soft power move, using culture instead of weapons or cash to win hearts worldwide.

Japanese craft beer is becoming more popular thanks to its unique flavors and rich history. Japan’s beer scene has dramatically changed since Dutch traders introduced it to Japanese-owned microbreweries. Today, the country has over 400 craft breweries, each offering unique tastes that reflect Japan’s culture and creativity. Whether you’re a beer lover or a curious...

Over the past year, Japan’s health food scene has been making a comeback. One throwback favorite leading the charge? The acai bowl!

Famous for its stunning coastline, powerful waves, and peaceful vibes, Enoshima has become a favorite stop for both locals and travelers. Ready to see what makes this island so cherished?