All TopicsNewsCultureJapanese Snacks & CandyFood & DrinkTravelEntertainmentMember Spotlight
TokyoTreat Japanese Snacks BlogNEW Pocky x Milk Tea Collection: Bittersweet Flavors for the End of the Heisei Era!

NEW Pocky x Milk Tea Collection: Bittersweet Flavors for the End of the Heisei Era!

By Jojo
February 11, 2019

April 30th is going to be an historical moment for Japan. The Heisei era that started in 1989 will come to an end with emperor Akihito stepping down from the throne after a 30-year long reign. Many people who grew up during the Heisei area or lived most of their lives during this era like to look back and reminiscence about the good old days.

That's why your favorite chocolate biscuit stick brand Pocky has collaborated with Kirin's Gogo no Kocha (afternoon tea) brand of milk tea drinks to create a nostalgic drink and pocky snack based around the theme of 'Those Adolescent Days'.

The packaging will show off students throughout the Heisei area with 3 different packages and the flavors will be bittersweet to create that nostalgic feeling featuring a combination of coffee and cocoa. Let's have a look at the first Heisei decade

The first Heisei decade (1989-1997) was the era in which students like to bleach their hair, wear short skirts, baggy cardigans, loose socks and carry accessories like many many keychains and walkmans!

The second Heisei decade (1998-2007) was characterized by students wearing navy knee-high socks in particular, socks with the Playboy Bunny logo on them! They also liked to tie their jumpers around their waists and carry schoolbags with colorful writing penned on them.

The third and final Heisei era (2008-2019) was the era in which the selfie craze started! Also short socks became popular, backpacks and cuddly pencil cases!

Kirin's afternoon tea will have a mascarpone cheese flavor (yum!) and will also display similar Heisei school-life scenes. They're also available in guy-versions! Heisei first decade (1989-1997)

Heisei's second decade (1998-2007)

Heisei's third decade (2008-2019)

What's even cooler about these packages? Put them together and the designs create different classroom scenes!

And do you know what is even BETTER? Try the milk tea and Pocky together and you have a whole new flavor! The two separate flavors were specifically created to go together: the coffee and cocoa from the Pocky blend with the mascarpone cheese in the milk tea to bring out the flavor of tiramisu!

These releases will only be available for a limited time so if you feel nostalgic or are just curious about the flavors then you can get these flavors now (available from February 12th!) The Pocky costs 180yen $1.70 and the Afternoon Tea 143yen $143yen.

Source

Are you excited about these flavors? Which of the 3 heisei era's school uniforms do you like most? Let us know in the comments below!

Keep up with all fun foodie news coming out from Japan by following us on FacebookInstagram, and Twitter!

Want to get a FREE Japanese candy box? Check out how to get one here!

Enjoy Delicious Japanese Candy And Snacks Every Month!

Starting from $32.50 USD
Get TokyoTreat
Author avatar
Jojo

Chocoholic who loves dark fashion and rock music! Can usually be found in Shibuya or Harajuku.

Leave a Reply

Your email address will not be published. Required fields are marked *

Enjoy Delicious Japanese Candy And Snacks Every Month!

Starting from $32.50 USD
Get TokyoTreat

Related Articles

Japanese Fruit Gummies: A Tasty Treat to Refresh Your Day

January 22, 2022

Gummy candy is a kind of soft candy combining gelatin, sweeteners, and natural or artificial flavors. They can be molded into many different shapes, making it one of the most versatile confections ever made.

Melty Kiss Chocolate: A Must-Eat Winter Treat in Japan

January 07, 2022

When the iconic boxes of Melty Kiss appear on the shelves of convenience stores and supermarkets, people start to realize that the winter season has come. For some Japanese people, it has become a ritual to eat Melty Kiss chocolates in winter.

Japanese Convenience Store Food: An Easy and Delicious World

December 27, 2021

If you’ve ever visited or lived in Japan, you know that convenience stores (konbini) play an essential role in the daily life of Japanese people. We all know their names – 7-Eleven, Lawson, Family Mart, Ministop, and more.

Japanese Pringles: A Secret World of Flavor

December 06, 2021

We’ve talked about Japanese Kit-Kats, we’ve talked about Hi-chew, and we’ve done Pocky. We’ve talked a lot about the different sweet Japanese snacks that have captivated the world, but now, maybe you’re looking for something savory. How about Japanese Pringles?

Japan’s Top 5 Demon Slayer Collab Snacks

October 03, 2021

With the premiere of the highly anticipated second season of Demon Slayer: Kimetsu no Yaiba being just around the corner, Japan’s love affair with the Taisho-era (1912-1296) based action packed fantasy anime is only growing stronger by the day. Recently, streaming services like Netflix and Hulu have also started showing the Demon Slayer movie Demon…


Be a TokyoTreat Insider!

Join our newsletter and receive tasty news and deals!


Twitter
Facebook
Instagram

Accepted Payments
Visa payment availableMastercard payment availableAmerican Express payment availableDiscover payment availablePayPal payment available


Be a TokyoTreat Insider!

Join our newsletter and receive tasty news and deals!

Twitter
Facebook
Instagram

Copyright © 2021 TokyoTreat™. All Rights Reserved.
Accepted Payments
Visa payment availableMastercard payment availableAmerican Express payment availableDiscover payment availablePayPal payment available