Asakusa: Tokyo’s Amazing Retro Neighborhood!

Asakusa is an iconic Tokyo temple complex and town packed with tradition. Whether you’re a first-timer to Japan or a seasoned traveler, there is plenty to see and do here! Here is everything you need to know about Asakusa, with hidden gems to make your trip unforgettable!

Where is Asakusa?

Asakusa is located northeast of Tokyo and part of Taitō Ward. It can be easily accessed by underground and JR stations. The area features Sensoji Temple, with Kaminarimon (The Thunder Gate) and Nakamise-dori surrounded by water. 

What is Asakusa famous for?

Visitors come to the neighborhood to see a slice of Edo-era Japan. But back then, Asakusa was a major entertainment hub. Nowadays, it’s mostly famous for delicious sweet treats and its unique view of the Tokyo SkyTree. This vibrant district is perfect for a trip to Tokyo that balances big-city fun with more old-school charms. 

Asakusa also offers many amazing restaurants, shopping highlights, and cultural attractions. With theaters, galleries, and one of Japan’s wildest and most colorful festivals, Sanja Matsuri.

What can I visit in Asakusa?

This neighborhood is home to Senso-ji Temple, one of Tokyo’s most popular attractions, and some of the best shrines in Japan. The neighborhood’s iconic landmark, Sensoji Temple, is the oldest temple in the city and an absolute must-see. You can find many temples around the area, including Matsuchiyama Shōden Honryū-in. Be sure to visit the temple early in the morning or late in the evening to avoid crowds. 

Don’t forget to visit the Asakusa Shrine, just behind the main hall, and make a wish at the fountain. It’s less crowded than the Sensoji temple, making it a great place to experience traditional Japanese culture without the crowds.

You can also visit Hanayashiki, the oldest amusement park in Japan! Drop by this retro theme park for a ride on one of the many fun attractions. You can also buy a ticket for a show at the traditional Japanese arts showcase theater of Asakusa Engei Hall. 

Looking to experience some of Japan’s fun? Check out TokyoTreat! TokyoTreat delivers the latest Japanese snacks, sweets, drinks, candy, and noodles directly to your door!

What else can I do there?

You should visit the stunning Asakusa Information Center as soon as you arrive in Asakusa. This impressive building offers a tourist information desk and a lovely cafe to relax and enjoy a drink. But what makes this spot worth a visit is the breathtaking views from the observation deck. Located directly across from the temple, the deck offers panoramic views of the whole neighborhood.

Asakusa also offers a wealth of cultural attractions, with theaters, galleries, and one of Japan’s most colorful festivals, Sanja Matsuri. Step back in time and explore the beautifully preserved Edo-period architecture. Soak up the nostalgic atmosphere of the Sumida River, home to Japan’s most famous poet, Matsuo Basho.

Many visitors also rent a kimono before making this trip. It’s a great way to learn more about Japanese culture, and the best part is that it isn’t too expensive. Many places across the city offer kimono rentals, but Asakusa has got to be one of the most picturesque places to try it out.

What can I shop for?

Nakamise is a vibrant street with charming shops and stalls with gorgeous souvenirs and gems to take home. From beautifully crafted fans to Japanese sweets and snacks, you could spend hours getting lost in this magical spot. Nakamise is one of Tokyo’s best open-air markets and has something for every taste! 

If you want to explore the world of Japanese culinary arts more deeply, visit Kappabashi Kitchenware Town. Here, you can find some of the best professional-level kitchen utensils and surprisingly realistic plastic food models.

What can I eat there?

Grab a snack or two in one of the many Japanese street food stalls to fuel your shopping adventures. Then wash it down with a coffee from one of the many neighborhood cafés! Some of the most popular cafes around the area are Fuglen, Cafe Michikusa, Sukemasa Coffee, and Kissa Hangetsu.

The neighborhood is home to restaurants that offer many traditional Japanese foodie favorites. Also, don’t miss the opportunity to sample delicious dishes like tonkatsu (Japanese pork cutlet) and mochi (Japanese rice cake). Looking for something a bit more upscale? Book a table at Washoku Asakusa to enjoy a delicious sushi plate overlooking the beautiful Sumida River.

Asakusa has many shrines, temples, and shops that make you feel like you’ve slipped back in time. It also offers many foodie haunts, shopping highlights, and cultural attractions. For first-time visitors especially, spending a day in Asakusa and immersing yourself in the culture is a must. Have you visited Asakusa before? Do you have a favorite spot there? Let us know in the comments below!