Imagine if your favorite anime, game, or snack secretly made Japan more influential. Sounds wild, right? That’s what Japan’s been doing, and they call it the “Cool Japan” strategy. It’s a soft power move, using culture instead of weapons or cash to win hearts worldwide.

Over the past year, Japan’s health food scene has been making a comeback. One throwback favorite leading the charge? The acai bowl!

Japan has long been the champion of amazing Kit Kat flavors, and 2025 is proving they’re not slowing down. If you thought Kit Kats were just basic milk chocolate, buckle up. J

Konbini in Japan are more than your average convenience store. You can pay bills, grab cash, send packages, or use the clean bathroom. They’re user-friendly, but a few phrases might leave you frozen at the counter. So let’s break it down. Here’s how to speak Japanese at the konbini, without stress and with full snack access! 

In Japan, gift-giving is a big part of the culture, especially during the summer’s Ochūgen season (tradition of giving gifts).

If you’ve dreamed of riding the Cassiopeia through Japan, now’s your chance.This June, after over 25 years of scenic adventures, the iconic Cassiopeia luxury sleeper train retires for good.