In Japan, Kit Kats are more than just a simple chocolate bar. They’re a cultural touchstone. What started out as a modest milk chocolate wafer has transformed into a confectionary juggernaut with over 400 unique flavors. Thanks to this video, our eyes have been opened to the wonderful world of Japanese Kit Kat creation. You...

Starbucks has really blown up in Japan since its first store arrived in Tokyo’s boogie shopping district, Ginza, all the way back in 1996. Since then, well over 1,000 other Starbucks stores have popped up all over the country – allowing Starbucks’ Japan branch to embrace its own unique identity and following. In fact, Japan...

Kit Kats are probably the one brand of chocolate most synonymous with Japan. To most of us, the connection may seem like a mystery, but in Japan, there’s a good reason to love Kit Kats. You see, Kit Kat sounds a lot like the Japanese words “Kitto”, which means “absolutely”, and “Katsu”, which means to...

Tsukimi, which literally translates as “moon-viewing” in Japanese, is an Autumn festivital with ancient tradition. Dating all the way back to the Heinen period (794-1185) – the Tsukimi moon festival takes place on the 15th day of the 8th month, and 13th day of the 9th month of the traditional Japanese calendar. While Japan now...

Source As this year’s extended rainy season has given way to the hot and balmy vibes of August in Tokyo, there’s still a lot of “new normals” that we have to adjust to. The sprawling, bustling summer matsuri festivals we look forward to every year may not be panning out the way we all hoped....

This Japanese Chef Is Taking the Art of Food to a Whole New Level Have you ever heard the old saying that “you eat with your eyes first”?  Well, we’re all pretty serious about our Japanese food here at TokyoTreat – and as dedicated Japan foodies, we love documenting all the delicious food Tokyo has...