From June 30th 2021, Starbucks Japan is running a truly awesome campaign – the Jimoto Frappuccino campaign! ‘What is the Jimoto Frappuccino campaign?’, we hear you asking. Starbucks Japan is famous for its constantly rotating selections of special-edition Frappuccinos, often only available for a short period of time – much like the TokyoTreat monthly Japanese...

How many limited edition Frappuccinos are available in your local Starbucks right now? One or two, right? We look forward to the monthly rotating choices of Frappuccinos all over the world, much like we look forward to the monthly Japanese snacks coming in a TokyoTreat box! But Starbucks Japan took it to the next level!...

Pocky is one of the most well-known Japanese snacks in the world. It’s a biscuit stick snack with a flavor coating on the outside. Produced by Ezaki Glico company, Pocky are chocolate-covered biscuit sticks. In Japan they can typically be found in convenience and grocery stores. Other Pocky flavors include matcha, strawberry, almond and many...

While Starbucks is a Seattle treasure, the coffee powerhouse has been beloved in Japan since it first set up shop 25 years ago. While at first they kept it simple, the chain soon took advantage of the Japanese obsession with seasonality and exclusivity. Nowadays, it’s not unusual for Starbucks to release new latte and Frappuccino...

From the summery sight of bright green matcha ice cream topping a crunchy cone to the bite-sized bliss of Japanese convenience store favorites like Pino, the list of exciting ice cream flavors and textures on offer in Japan is seemingly endless. Not only does ice cream in Japan come in a variety of forms and...

In Japan, chiffon is one of the most popular kinds of cake, so when people think of chocolate cake here, they’re probably thinking of chocolate chiffon cake. Chiffon cake is like an extremely light sponge cake, but with less bounce and more of an airy texture. Recently, this delicate Japanese chocolate chiffon cake has gone...