Image Source October is coming, and it means the autumn season is approaching as well. As usual, Japan has no creative limit when making new snacks and beverages. Unique, specially flavored treats are being released multiple times each year. These limited-edition treats are sold season by season. For example, sakura-themed sweets are sold in April...

Matsuri (祭) is a Japanese word for festival or holiday. Japan is a beautiful country with hundreds of traditional festive occasions, so the phrase ‘Japanese Matsuri’ is widely known for those occasions. If you’re planning to visit Japan and want to enjoy the Matsuri, here’s what you need to know! 1. Japanese Matsuri varies widely...

Do you know many Japanese street foods? How about these ones; Dango, Mochi, Takoyaki, Dorayaki…?  There’s tons more that we could mention too. This time we’re going to be taking a closer look at… Taiyaki! This fish shaped snack is almost impossible to miss at a matsuri and can even be found in some conbini...

How much do you know about food culture in Japan? The presentation of Japanese desserts is very important; even the cakes in cheap supermarkets and convenience stores look amazing! Have you ever seen cute animal shaped desserts? What about anime characters? Here in Japan, especially in Tokyo, there is so much selection you can find...