We love the sakura season as much as the next person. But one thing that makes our excitement peak is the anticipation for limited edition cherry blossom and sakura flower-themed food found in Japan’s convenience stores.

Many Japanese people find good fortunes by visiting shops to buy themselves exclusively lucky bags – fukubukuro!

On January 1st, Japanese people gather to start the new year on a good note, to bring new fortune! But what about the Lunar New Year? Do they celebrate it? Where do they celebrate it? Let’s find out!  

As we enter sakura season, it is important to be aware of Japan’s cherry blossom etiquette. Here is your ultimate list of don’ts during the pink sakura season! 

Valentine’s Day candy is one of the best seasonal treats out there, and if you’re looking for a lovely gift to give to the person you care about, you only need to travel around Tokyo to find it!

Christmas in Tokyo is lively and cozy because many unique events take place during the year-end holiday season!